Google made a heap of cash in 2017.
Google is huge, and as you'd expect, pulls in money from a lot of different sources. The company just shared its latest financial report that showcases numbers for its performance in Q4 and all of 2017, and there's a mixture of growth and loss.
Looking at Google's total revenue in 2017, the company made $110.9 billion – an increase of 23% compared to its total earnings in 2016. As for Q4, revenues of $32.3 billion allowed for a year-over-year increase of 24% compared to Q4 of 2016. But due to a one-time tax charge, the company technically lost over $3 billion in the quarter. Also, of that $32.3 billion in quarterly revenue, a whopping $27.27 billion came from ad revenue.
Google's hardware sales – such as the Pixel 2, Home Mini, etc. – are grouped under a category called "Other Revenues." Along with hardware, this also includes sales from the Play Store and Google's enterprise ventures. Google reported revenue of $4.69 billion, which was up 38% compared to a year earlier. Google didn't share the number of phones it sold, but Google in its earnings call, CEO Sundar Pichai said device shipments more than doubled year-over-year. It also sold "tens of millions" of Chromecasts, Chromebooks, and Google Home speakers.
On the hardware front, 2018 should be an interesting year for Google. With the company's purchase of HTC's top hardware talent now completed, expectations are high for the Pixel 3 and whatever other gadgets we end up getting.
Tidak ada komentar:
Posting Komentar